Spaceport America

The unveiling of the Spaceport America brand shines light on a visionary project many years in the making. New Mexico’s weather and wide-open spaces have been ideal for the aerospace industry since Robert Goddard, the Father of Modern Rocketry, began conducting research in Roswell in the 1930s. He was followed by Wernher von Braun in the 1940s, and NASA in the 1980s.

By the early 1990s, a group of like-minded individuals called, the Southwest Space Task Force, felt the impetus to take New Mexico’s space industry to the next level: commercial space and reusable launch vehicles. Based on years of study, they zeroed in on 27 square-miles of state-owned land, 45 miles north of Las Cruces as a location for an inland spaceport. When Economic Development Cabinet Secretary Rick Homans took office in 2003, they went to him and pleaded their case.

Homans then picked up the torch, presenting the idea of a New Mexico spaceport to Governor Richardson, negotiating with the X Prize Foundation to locate the X Prize Cup in New Mexico, spearheading legislation to finance the spaceport, and most recently, recruiting four aerospace mavericks — including Virgin Galactic — to New Mexico.